Home » How to Become Master of Searching on LinkedIn

How to Become Master of Searching on LinkedIn

LinkedIn search is more than just looking for prospects. 

Any simple LinkedIn search will yield a list of prospects, but how can you be certain that your search returns all of the finest candidates? A more thorough approach to Boolean search is more likely to bring you to the best and most qualified candidates.

If you want to get the highest return from LinkedIn, you must master the LinkedIn search. That’s exactly what we are going to show you here.

What is Boolean Search?

Boolean search, in a nutshell, is a systematic search method. This employs keywords, or operators, to limit, broaden, or define the intended search results. 

You can use Boolean search operators and modifiers to define, broaden, or filter your LinkedIn search scope. You may utilize Boolean operators and modifiers in the Keywords, Title, Name, and Company fields on LinkedIn’s Advanced Search page.

Master Searching on LinkedIn with Boolean search supports the following operations:

  1. NOT searches
  2. OR searches
  3. AND searches 
  4. Quoted search 
  5. Parenthetical searches

Steps to Become Master of Searching on LinkedIn

  1. NOT searches: If you enter “NOT” (all capital letters) before a keyphrase, it will be removed from the results. You may alternatively use a minus sign instead of NOT to get the same effect, although NOT produces more accurate results. For example, manager NOT “product manager.”
  2. OR searches: You can use “OR” between two search terms to get results from either one phrase or the other. For instance, founder OR owner.
  3. AND searches: When you type “AND” between two words, you will get results that include both of them. For instance, founder AND CEO. To accomplish the same result, use “+” instead of AND in your Boolean search.
  4. Quoted search: If you want to limit your search to a phrase or even a multi-word title, you must use quotation marks. For example, to find CEOs, type “chief executive officer” into a search area. In order to maximize search results, avoid using stop words such as “by,” “in,” or “with.”  
  5. Parenthetical searches: If you wish to conduct a sophisticated search, you may use parentheses to combine phrases, and those terms will be treated as one term. 

You can use any of these mechanisms to search for candidates that fit your requirements, such as a specific job title or location. Since candidates on LinkedIn tend to update their professional details, you will get detailed reports with no extra effort.


When looking for applicant information on LinkedIn, Boolean sourcing is the single most effective approach. This approach allows recruiters to receive more refined results.

Remember that targeting certain clients is critical for any business. So, it is better you perform a Boolean search on LinkedIn to save time and obtain meaningful results. It will be an effective way to target and communicate with them. 

With the use of this Boolean search, you may get a more precise list of your target audience. Additionally, as a consequence, you become more productive in your LinkedIn search operations.

James Barker

James Barker has over 5 years of experience in Digital Marketing like SEO, SMO, ASO ORM & Google Ads. He holds a sound understanding of technical requirements/problem analysis and resolution for providing the best solutions to clients.

Back to top